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BET MEDIA GROUP ANNOUNCES ALL-STAR LINEUP FOR. BET EXPERIENCE 2024 FAN FEST PRESENTED BY WALMART FRIDAY, JUNE 28 TO SATURDAY, JUNE 29 IN LOS ANGELES.



BET MEDIA GROUP ANNOUNCES ALL-STAR LINEUP FOR


 BET EXPERIENCE 2024 FAN FEST PRESENTED BY WALMART


FRIDAY, JUNE 28 TO SATURDAY, JUNE 29 IN LOS ANGELES



PLUS, THE BETX 2024 SKATING RINK HOSTED BY 10 SUMMERS, WITH MUSTARD AND FRIENDS OPENS, AND THE CELEBRITY BASKETBALL GAME RETURNS WITH “MILLION DOLLAZ WORTH A GAME’S” WALLO AND GILLIE AS HOSTS

New York, N.Y., May 22, 2024 – Today, BET Media Group announced the highly anticipated BET Experience (BETX) Fan Fest 2024 as part of the return of BET Experience 2024 presented by Walmart, Friday, June 28 – Saturday, June 29.BETX Fan Fest 2024 will take over the Los Angeles Convention Center with live music stages, immersive villages, VIP lounges, celebrity meet & greets, and the popular Celebrity Basketball Game. Baby Tate, BigXThaPlug, Cookiee Kawaii, Dead Ass: Khadeen and Devale Ellis, Don Louis, Earn Your Leisure: Rashad Bilal and Troy Millings, Flo Milli, Honey Bxby, Hunxho, Koryn Hawthorne, Lady London, Lay Bankz, Luh Tyler, Marsha Ambrosius, Million Dollaz Worth A Game’s Wallo and Gillie, Monaleo, Mustard, N3WYRKLA, NLE Choppa, Reyna Roberts, Rob49, Saucy Santana, Shaboozey, Skilla Baby, Tanner Adell, That Girl Lay Lay, V.edo and WanMor join the BETX Fan Fest 2024 talent lineup. Plus, the one and only Earthquake joins the previously announced BET Experience Comedy lineup, headlining at the Miracle Theater on Wednesday, June 26.

Grounded in BET Media Group’s mission to entertain, engage, and empower the Black Community, BETX Fan Fest 2024 will feature key distinct villages of discovery and engagement:

  • Play Village – The Play Village will allow attendees to test their athletic capabilities, learn more about staying fit, and engage with some of their favorite sports icons and stars. This village will feature the return of the ticketedCelebrity Basketball Game hosted by Wallo and Gillie, a Pickleball Court, and the “Where Black Culture Rolls” Skating Party hosted by Grammy Award-winning artist and producer Mustard and Friends.    

  • Style & Beauty Village – BETX centers Black beauty and fashion in a way that celebrates Black style, skin tones, and hairstyles. Featuring several melanin-forward beauty activations, this village will house the ‘We Get You Sis’ Sistas Salon, “All The Queen’s Men” Club Eden, and the 106 & Park Stage featuring live podcasts and music performances you don’t want to miss!

  • Flavor Village – Curated by some of the most popular Black chefs, the BETX Flavor Village will provide a taste of Black culinary artistry with food trucks featuring LA’s favorite Black-owned restaurants. 

  • iSpendBlack Vendor Village – A village dedicated to the best in Black-owned businesses, in partnership with Back on the Block.

  • Walmart Black & Unlimited: The Shoutout - Almost half of Black-owned businesses are discovered through word of mouth. Through The Shoutout, Walmart is boosting discovery and visibility of Black businesses, entrepreneurs, and creators nationwide by supercharging the impact of positive word-of-mouth. Attendees can step in and get inspired to wear, share, and broadcast their support.

  • BET+ Screening Room – An interactive BET Experience village housing the Teen Summit experience dedicated to all things teen, and screenings of the latest BET and BET+ shows and movies. This village will also host the popular “Robi Reed Casting Call,” where aspiring talent can audition in front of BET’s Head of Casting, Robi Reed, the BET Talent & Casting team, and other industry leaders. Find out more information on how to participate at https://www.BETExperience.com.

For a complete list of activations, performances, and full BET Experience 2024 Fan Fest schedule, visit https://www.BETExperience.com.

HOW TO ATTEND:

Register NOW for free access to BET Experience 2024 presented by Walmart at https://www.BETExperience.com.


More information will be announced soon, including additional BET Experience and Fan Fest talent, the BET Experience App, Fan Fest wristbands, the ticketed Celebrity Basketball Game, and more!

BET EXPERIENCE VIP PACKAGES

VIP Packages for the BET Experience 2024 Presented by Walmart are on sale NOW. In addition to VIP amenities throughout the weekend and incredible seats for music and comedy shows, three levels of BETX VIP Packages offer guests the one and only opportunity to purchase tickets to the highly anticipated “BET Awards” 2024 broadcast live from the Peacock Theater. Full package amenities and pricing for the Diamond, Platinum, and Gold Packages can be found by visiting www.BETExperience.com.

Follow the BET Experience on Twitter @bet for real-time updates and join the conversation by using #BETX. Visit http://www.betexperience.com for more details.

ABOUT BET EXPERIENCE

BET Experience is the destination for elevating unapologetic Blackness with authentic entertainment, access and lifestyle experiences. Through the lens of millennial and Gen Z audiences, BET Experience cultivates the intersection of who this coveted segment is and where it’s headed.

ABOUT BET MEDIA GROUP

 

The BET Media Group, a unit of Paramount (NASDAQ: PARAA; PARA), is the world’s largest media company dedicated to entertaining, engaging, and empowering the Black community and championing Black culture. Connecting Black audiences through a portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BET Jams, BET Soul, BET Studios, and VH1, the BET Media Group is a thriving media ecosystem of leading interconnected platforms across cable TV, streaming, digital, studios, live events and international.

 

For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET news announcements, visit www.paramountpressexpress.com/bet.

 

ABOUT WALMART

 

Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better – anytime and anywhere – in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

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